We work with a range of clients, including corporate, non-profit, and private events but weddings are our focus and favorite events to design. There are two types of brides we work with, brides looking for just flowers, perhaps with a few specialty items like an upgraded cake linen, ceiling installation or monogram dance floor. Each year, we also take on a limited number of full service Creative Direction clients. These are brides looking for someone to create a cohesive visual guest experience with personal details throughout the design.
The majority of our clients are finishing up school, or have full time jobs. They are looking for someone who “gets them”, and can provide guidance and expertise. Because of this, we do our best to streamline our event design process in a way that is both fun and efficient!
Event Design Process:
You reach out via e-mail, Insta or phone and we setup a time to chat. Depending upon how we connect, we’ll talk through the rough logistics over the phone (my favorite, bc we can start getting to know one another) or we’ll send you a quick questionnaire filling us in on all the details. We typically meet at our studio, located in the Crossroads Arts District. Meetings typically last 45 mins – 1 hour. We are in the studio Tuesday-Friday and take evening meetings on Wednesdays and over the weekend (schedule permitting). This is a light and fun meeting, usually with cocktails, where we get to know you and your story. We also talk through the types of things you like, target budget, goals/priorities and the scope of what you are looking for.
Based on our meeting notes, we draw up an initial proposal that outlines the general direction we are going in, along with an itemized list of decor we are planning on and the budget range we associate with each item. We don’t like to get into too many specifics at this point, because so much is still up in the air. By leaving things a little open, we can adjust our designs based on how other aspects of the wedding fit together (table linens, floor plan, bridesmaid dresses, etc…).
Once you receive our customized proposal, a deposit is due to secure your date. For most brides, it’s $1,000, but for clients with an estimated budget under $2,500, it’s $500 to book. We use the online platform, Honeybook, to send proposals and you are able to review everything and make payments online. Honeybook also keeps track of our correspondence, so nothing falls through the cracks.
After you book, there’s typically some time before we meet again. During this time, other elements of the wedding start to fall into place and we send over a pre-brainstorm questionnaire that delves a little deeper into the design. From this, we are able to start putting together specific ideas, pulling container types, etc….
This is the fun meeting, where we present our ideas for centerpieces, head table installations, etc…. We usually have a few different directions we can go with and during the meeting we work out most, if not all, of the design details. This is a great meeting to bring your maid of honor, fiance or mom and dad along for.
After our brainstorming meeting we put pen to paper and develop a Design Concept for you that specifically lays out all of the details. Similar to the proposal, everything is in list format, with descriptions and pricing attached. We will also put together photos and/or sketches to help you visualize the designs. Typically, there is a 2nd payment due at this point, to help cover our next step in the process. Depending upon timeline, this may be consolidated with your final payment.
Scheduling, Ordering & Procurement:
Most of this process is done behind the scenes. If we are building a custom item for you, we may need you to weigh in on a few design details.
A month before your wedding, all of your final adjustments are due (boutonniere numbers, table counts, etc…). If you have a wedding planner, we will work directly with her on this. This is also when we request day of details, like emergency contact and where to deliver the personal flowers. Your final payment is then due 3 weeks before your wedding.
Day of, we put all of our plans into action! Our staff will drop off, setup, transport/room flip and cleanup everything in the Design Concept. We will schedule all of our load in/load out times directly with your venues and planner. We can also work with your photographer to style paper suites or other wedding day details.
Our process for Creative Direction clients is very similar to the timeline above. The biggest difference, is that we will schedule a complimentary mockup meeting. This takes place either during brainstorming or following our brainstorming session. The mockup allows us to bring all of the design elements together, including linens, place settings, paper products and florals. Pending venue approval, we like to schedule these meetings at the reception site.
Creative Direction clients must have a minimum budget of $10,000 for flowers and decor. For clients with extravagant taste, we recommend at least $5,000/per 50 guests.
Mockups are available to all clients for an additional fee to cover the cost of the product.
Ready to setup a time to meet?